霹靂元月營收創新高 年增64% - 布袋戲
By Necoo
at 2016-02-16T20:00
at 2016-02-16T20:00
Table of Contents
承上篇
104 年 度 105 年 度
月 營 收 年增率 │ 月 營 收 年增率
1 44,472 -29.41% │ 1 73,064 64.29%
2 61,930 6.13% │ 2 - -
3 50,379 -21.17% │ 3 - -
4 59,373 34.28% │ 4 - -
5 52,097 -5.18% │ 5 - -
6 48,752 -0.76% │ 6 - -
7 54,065 5.53% │ 7 - -
8 54,761 -10.17% │ 8 - -
9 54,172 -4.69% │ 9 - -
10 51,128 7.03% │ 10 - -
11 53,324 14.20% │ 11 - -
12 59,464 3.18% │ 12 - -
把44472÷(100-29.41)%≒63000
這是把去年1月的營收除衰退率得到原本的分母
也就是衰退之前的數字
跟今年1月的數字一對照看起來
顯見非但一口氣把衰退數字補回來之於還成長了15%
但我們看今年一月跟去年一月的發行片數
去年一月是六章660
今年一月是八章880
(880-660)÷660≒33.33%
考量到正片佔霹靂營收約五到七成
大概也是18%~23%
也就是這成長的15%是用增加發片灌出來的
並不是真的成長
不動城這張牌
的確有召喚一些原本棄坑的戲迷回鍋
而且人數還不少
29%的衰退可以填得回來
(雖然也沒填滿啦)
代表戲迷是真的吃霹靂這一套= =
霹靂就是看透戲迷這一點
結果給我們看到的是風之痕變霸劍打假賽
當然實際上沒辦法光看1月
就看到整年發展到底是好是壞
就算發再多乙尻最愛轉貼的這類新聞
看得懂的人也是看得懂
還PTT越罵霹靂越紅咧
林北反而一直覺得霹靂是越罵越爛
鄉民越罵反而天哥越愛端戲糞上來
越愛罵素問天哥就是偏偏不讓她滾
一點尬死都沒有
不過霹靂這一次比較聰明
還記得要發公告說純粹媒體臆測
http://tinyurl.com/z79da5n
經過去年奇人業配首周票房破億之後
開始懂得掩護一下
以免寫手牛皮吹太大
但是話說回來
我其實是蠻看好東離劍遊記的
http://forum.gamer.com.tw/Co.php?bsn=00867&sn=738807
在去年的這個時候
就有人跟我提過其實整個偶動漫企劃中
應該是偶、動畫、漫畫三者並行
(yas請有看到的話請浮出來 謝謝)
先不討論執行的成果如何
偶動漫企劃的大概念
一開始是漫畫先行做一個前傳
(結果第一步的漫畫就乏人問津)
接下來用電影做一個中繼
(票房如何大家知知)
最後鋪展開來成功帶起風潮
推行影集或者動畫化更甚之真人劇
(顯然是走到這一步之前本企劃就全面腰斬 傅總經理為此走人)
最起碼虛淵的團隊比起之前奇人
可以說好上十萬八千里
霹靂跟虛淵的結合就如連結內Devil兄所說
目的還是中國市場
只是這次虛淵玄的企劃
本來在之前的奇人大計裡
應該是奇人推展成功之後開始的第二步
現在卻變成霹靂的救命稻草了
算算當時隔電影上映被罵翻的風頭沒多久
YAS就又跟我講霹靂又開始拍片的時間差
應該是霹靂剛拍完奇人
就緊接著著手進行東離劍遊記了
而東離劍遊記在經過奇人大爆死之後
合該被霹靂調整成偶動漫重來的第一步
這一步可是踏得比上一次奇人密碼好太多了
這對霹靂而言算是一張難得的救命符
如果要以此重啟偶動漫大企劃
最重要的關鍵應該是到七月上映期間的這幾個月
霹靂到底還會有什麼動作會陸續出來
還有忘記在哪裡看到的
如果IP在虛淵團隊手上而不是霹靂的話
一則以喜一則以憂
喜的是最起碼這個企劃應該會收到一定程度的效果
霹靂還是可以腳步踏穩鴨子划水慢慢前進
將布袋戲版圖往外做一個實質推進
憂的是霹靂在這次企劃中能佔得到的好處
肯定是遠遠低於原偶動漫企劃成功所能得到的利益
本來應該是全拿的變成只能等虛淵分湯下來
但話說回來
這次的東離劍遊記如果沒能帶起風潮
霹靂還是沒辦法往下繼續走
所以我們就慢慢看後面會怎麼發展就好
另外很想講的是
明眼人比較一下奇人密碼跟東離劍遊記最大的差異
就可以知道這後面還有一些不單純的事情
東離劍遊記的成功與否
應該可能也許會跟第五代接班有莫大關聯
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